LEGISLATIVE BUDGET BOARD
Austin, Texas
FISCAL NOTE, 77th Regular Session
February 27, 2001
TO: Honorable Teel Bivins, Chair, Senate Committee on
Education
FROM: John Keel, Director, Legislative Budget Board
IN RE: SB573 by Bivins (Relating to a public awareness campaign
to promote the value and availability of higher
education.), As Introduced
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* Estimated Two-year Net Impact to General Revenue Related Funds for *
* SB573, As Introduced: negative impact of $(5,000,000) through the *
* biennium ending August 31, 2003. *
* *
* The bill would make no appropriation but could provide the legal *
* basis for an appropriation of funds to implement the provisions of *
* the bill. *
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General Revenue-Related Funds, Five-Year Impact:
****************************************************
* Fiscal Year Probable Net Positive/(Negative) *
* Impact to General Revenue Related *
* Funds *
* 2002 $(2,500,000) *
* 2003 (2,500,000) *
* 2004 (2,500,000) *
* 2005 (2,500,000) *
* 2006 (2,500,000) *
****************************************************
All Funds, Five-Year Impact:
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*Fiscal Probable Savings/(Cost) from Change in Number of State *
* Year General Revenue Fund Employees from FY 2001 *
* 0001 *
* 2002 $(2,500,000) 4.0 *
* 2003 (2,500,000) 4.0 *
* 2004 (2,500,000) 4.0 *
* 2005 (2,500,000) 4.0 *
* 2006 (2,500,000) 4.0 *
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Fiscal Analysis
The bill requires the Texas Higher Education Coordinating Board (THECB)
to carry out a statewide public awareness campaign to promote the value
and availability of higher education. The campaign would target primary
school and secondary school students and give priority to reaching
students from groups or backgrounds that are traditionally
underrepresented in higher education.
THECB could coordinate with other agencies as necessary to develop and
implement the public awareness campaign. THECB could use any available
revenue, including legislative appropriations, and could solicit and
accept gifts, grants, and donations to undertake the campaign.
Methodology
THECB estimates the cost of the higher education public awareness
campaign to be $2.5 million in general revenue funds each fiscal year.
THECB estimates the campaign will require expenditures for market
research; focus groups; document preparation, printing, and distribution
(including publications, videos, CDs, media promotions, billboards, book
covers and bumper stickers); and staff time for administration. Also,
THECB believes that additional funds from private industry would be
necessary to fully fund the campaign.
THECB estimates that an additional four full-time employees would be
required to administer the campaign: an administrator, a grant writer,
a technician, and an accountant.
Local Government Impact
No fiscal implication to units of local government is anticipated.
Source Agencies: 781 Texas Higher Education Coordinating Board
LBB Staff: JK, CT, KC