SRC-LBB C.S.S.B. 1380 78(R)BILL ANALYSIS


Senate Research CenterC.S.S.B. 1380
By: Armbrister
Business & Commerce
4/16/2003
Committee Report (Substituted)


DIGEST AND PURPOSE 

Currently, Texas Alcoholic Beverage Commission rules permit public
entertainment facilities to allow members of the manufacturing and
wholesaler tiers of the alcoholic beverage industry to advertise, promote,
and sponsor entertainment events without establishing unlawful relations
with members of the retail tiers operating in those facilities.  C.S.S.B.
1380 amends the Alcoholic Beverage Code to govern advertising,
sponsorship, promotion, and marketing activities by the alcoholic beverage
industry in public entertainment facilities. 

RULEMAKING AUTHORITY

This bill does not expressly grant any additional rulemaking authority to
a state officer, institution, or agency. 

SECTION BY SECTION ANALYSIS

SECTION 1.  Amends Chapter 108, Alcoholic Beverage Code, by adding
Subchapter C, as follows: 

SUBCHAPTER C.  INDUSTRY PUBLIC ENTERTAINMENT FACILITIES ACT

Sec. 108.71.  PURPOSE.  Provides that this subchapter governs the
statutory duties, rights, and relations among licensees and permittees
operating under this subchapter, including their relations with the owners
and operators of public entertainment facilities. Provides that this
subchapter expressly authorizes alcoholic beverage distillers,
manufacturers, distributors, and wholesalers, except as provided by
Section 108.74, to promote and sponsor events and advertise alcoholic
beverage brands and products at public entertainment facilities without
establishing unlawful intertier relations including with retail permittees
operating at those facilities. 

Sec. 108.72.  SHORT TITLE.  Authorizes this subchapter to be cited as the
Industry Public Entertainment Facilities Act. 

Sec. 108.73.  DEFINITIONS.  Defines "independent concessionaire," "public
entertainment facility," "public entertainment facility property," and
"sponsorship signs."  
 
Sec.  108.74.  EXCEPTION OF CERTAIN WHOLESALER FROM APPLICATION OF THIS
SUBCHAPTER.  Prohibits a person who holds a permit under Chapter 19 and
whose revenues from the sale of alcoholic beverages are predominately
obtained from the sale of distilled spirits and wine from entering into
advertising, sponsorship, or promotional agreements as authorized by
Section 108.75. 

Sec. 108.75.  ADVERTISING AND PROMOTION IN PUBLIC ENTERTAINMENT FACILITY.
(a)  Authorizes a member of the distiller, manufacturing, distributor, or
wholesaler tier to promote, sponsor or advertise an entertainment event or
venue or promote or advertise an alcoholic beverage brand or product at a
public entertainment facility, if the alcoholic beverage promoted, sold,
or served at the event, venue, or facility is furnished by an independent
concessionaire. 

 (b)  Prohibits the independent concessionaire from receiving direct
monetary benefit from advertising, promotional, or sponsorship revenues
generated by operation of a public entertainment facility.  Prohibits a
member of the manufacturing or distributing tier from directly or
indirectly through the owner or operator of a public entertainment
facility, furnish, give, rent, lend, or sell any equipment, fixtures, or
supplies to an independent concessionaire.  Prohibits a public
entertainment facility owner or operator or a member of the distiller,
manufacturing, distributor, or wholesale tier from directly or indirectly
controlling the quantity or brand of alcoholic beverages bought or sold by
the independent concessionaire.  Requires the independent concessionaire
to enter into a written concession agreement with the owner, lessee, or
operator of a public entertainment facility. 

(c)  Authorizes a member of the distiller, manufacturing, distributor, or
wholesaler tier who has entered into an advertising, promotional or
sponsorship agreement to provide sponsorship signs at a public
entertainment facility property and as otherwise authorized in this code
and Texas Alcoholic Beverage Commission (TABC) rules.  

(d)  Authorizes an independent concessionaire who has entered into a
concessionaire agreement under this subchapter to place sponsorship signs
at, in, or on public entertainment facility property. 

(e)  Requires that the owner or operator of a public entertainment
facility who has entered into a concessionaire agreement and a sponsorship
agreement under this subchapter not be precluded from placing and
displaying sponsorship signs provided by sponsoring members of the
distiller, manufacturing, distributor, or wholesale tier, at, in, or on an
independent concessionaire's venues at a public entertainment facility
property, including the area where alcoholic beverages are displayed,
served, or poured. 

(f)  Requires that nothing in this subchapter limit the independent
concessionaire's right to place and display sponsorship and other signs
authorized under this code and TABC rules. 

(g)  Requires all advertising, promotional, sponsorship, and concession
agreements authorized by this subchapter to contain an affirmative
provision disavowing the right of any party to engage in conduct
prohibited by this subchapter. 

Sec. 108.76.  VIOLATION.  Provides that the provision, placement, and use
of sponsorship signs as authorized by and in compliance with this
subchapter by members of the distiller, manufacturing, distributor, or
wholesaler tier, independent concessionaires, and public entertainment
facility owners and operators does not constitute an illegal inducement,
subterfuge, or a surrender of exclusive control. 
 
Sec. 108.77.  COST OF ADVERTISEMENT, SPONSORSHIP, OR PROMOTION. Provides
that no part of the cost of an advertisement, sponsorship, or promotion
authorized by this subchapter may be charged to or paid, by a distributor
or wholesaler, except as provided by Section 108.74, unless the
distributor meets certain conditions. 

Sec. 108.78.  CONFIDENTIALITY.  Provides that any concessionaire,
sponsorship, advertisement, or promotional agreement, or related agreement
and exhibits to such an agreement, entered into, submitted, filed, or
requested by the administrator or TABC is deemed confidential under
Section 5.48(b). 

Sec. 108.79.  OPTIONAL PREAPPROVAL PROCESS.  (a)  Authorizes a permittee
or licensee to submit by certified mail, return receipt requested,  the
original or amended agreement relating to a public entertainment facility,
requesting the administrator's  approval. 

(b)  Requires the administrator, not later than the 30th  day after the
date the administrator receives the request for preapproval under this
section to notify the permittee or licensee in writing, by certified mail,
return receipt requested, whether the administrator approves,
conditionally approves, or disapproves the submission.  Provides that if
the administrator does not provide the notification in that time and the
permittee or licensee does not agree to a timely and reasonable written
request for an extension by the administrator giving the reason for the
request, the agreement is considered approved as submitted. 

(c)  Requires that if the administrator conditionally approves or
disapproves a submission under Subsection (b), the administrator is to
specify in the notice provided under that subsection the basis for the
administrator's determination, referencing any specific provisions of this
code or other law involved in the determination and any necessary and
reasonable actions the permittee or licensee is authorized to take to
obtain approval of the submission. 

(d)  Authorizes the permittee or licensee, on receipt of the
administrator's conditional approval or disapproval, to perform specific
acts. 

(e)  Provides that a submission under Subsection (d)(1) is subject to the
approval period prescribed by Subsection(b) unless the administrator and
the permittee or licensee agree otherwise. 

Sec.  108.80.  JUDICIAL REVIEW.  (a)  Authorizes the aggrieved party to
bring certain suits in a district court in Travis County, if a permittee,
licensee, or other party to an agreement under this subchapter alleges
that the administrator is or has been in any wrongful  manner exercising
or withholding the exercise of the administrators authority, desires a
declaration of rights under this subchapter, or alleges threatened or
actual damage or injury arising out of a violation of this subchapter or
and other related law. 

(b)  Authorizes the court in its discretion to allow the permittee,
licensee, or other party to an agreement to recover court costs and
reasonable attorney's fees incurred in the defense or prosecution of the
action. 

SECTION 2.  (a)  Provides that except as provided by Subsection (b) of
this section: 

(1)  this Act supersedes 16 T.A.C. Section 45.100(b) in its entirety as it
existed on the effective date of this Act; and 

(2)  to the extent any conflict between 16 T.A.C. Section 45.100 and the
provisions of Subchapter C, Chapter 108, Alcoholic Beverages Code, as
added by this Act, the provisions of Subchapter C shall prevail. 

(b)  Requires an agreement entered into before April 15, 2003, that is in
compliance with 16 T.A.C. Section 45.100, as that section existed on
January 1, 2003, to be deemed in compliance with 16 T.A.C. Section 45.100
and  Subchapter C, Chapter 108, Alcoholic Beverages Code, as added by this
Act.  Prohibits an agreement entered into before April 15, 2003, that is
authorized under the provisions of Subchapter C, Chapter 108, Alcoholic
Beverages Code as added by this Act, from being deemed to violate 16
T.A.C. Section 45.100 to the extent that section conflicts with or is
superseded by Subchapter C. 

SECTION 3.  Effective date:  September 1, 2003.