80R10824 HLT-D
 
  By: Branch, Giddings, Solomons, H.B. No. 85
      Howard of Travis, Chavez, et al.
 
A BILL TO BE ENTITLED
AN ACT
relating to credit card marketing activities at postsecondary
educational institutions; providing a civil penalty.
       BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF TEXAS:
       SECTION 1.  Chapter 35, Business & Commerce Code, is amended
by adding Subchapter L to read as follows:
SUBCHAPTER L. CREDIT CARD MARKETING AT POSTSECONDARY EDUCATIONAL
INSTITUTIONS
       Sec. 35.131.  DEFINITIONS. In this subchapter:
             (1)  "Campus credit card marketing activity":
                   (A)  means any activity:
                         (i)  conducted by an agent or employee of a
credit card issuer on the campus of a postsecondary educational
institution; and
                         (ii)  designed to encourage and enable
students to apply for a credit card; and
                   (B)  includes the act of placing on the campus a
display or poster together with a form that can be returned to the
credit card issuer as a credit card application, even if an employee
or agent of the credit card issuer is not present at the display.
             (2)  "Credit card" means a card or device issued under
an agreement by which the issuer gives to a cardholder the right to
obtain credit from the issuer or another person.
             (3)  "Credit card issuer" means a lender, including a
financial institution, or a merchant that receives applications and
issues credit cards to individuals.
             (4)  "Governing board" means the body charged with
policy direction of any postsecondary educational institution,
including a board of directors, a board of regents, a board of
trustees, and an independent school district board that is charged
with policy direction of a public junior college.
             (5)  "Postsecondary educational institution" means:
                   (A)  an institution of higher education as defined
by Section 61.003, Education Code;
                   (B)  a private or independent institution of
higher education as defined by Section 61.003, Education Code; or
                   (C)  a private postsecondary educational
institution as defined by Section 61.302, Education Code.
       Sec. 35.132.  CAMPUS CREDIT CARD MARKETING ACTIVITY OUTSIDE
DESIGNATED LOCATION OR TIME PROHIBITED. (a)  A credit card issuer
may not engage in campus credit card marketing activities:
             (1)  outside of a campus location designated by the
governing board of the postsecondary educational institution for
that purpose in accordance with Subsection (b); or
             (2)  at a time other than a time designated by the
governing board in accordance with Subsection (b).
       (b)  The governing board of a postsecondary educational
institution may designate:
             (1)  one or more locations on campus where a credit card
issuer may engage in campus credit card marketing activities; and
             (2)  one or more times during which a credit card issuer
may engage in campus credit card marketing activities.
       Sec. 35.133.  CREDIT CARD ISSUER TO DEVELOP FINANCIAL
EDUCATIONAL MATERIAL. A credit card issuer who conducts campus
credit card marketing activities shall develop financial
educational material in consultation with or subject to approval by
the postsecondary educational institution. The financial
educational material must include a clear and practical explanation
of:
             (1)  effective money management skills, including how
to develop and maintain a budget;
             (2)  key financial terms and phrases related to credit
cards and personal debt management;
             (3)  credit educational materials and programs offered
by the credit card issuer that are available to student cardholders
after they have opened an account;
             (4)  resources to assist students in understanding
credit reports and credit scores and the consequences of
irresponsible credit card use; and
             (5)  the importance of responsible credit practices,
including timely paying the minimum amount due each month and
reducing costs by paying as much of the balance as possible.
       Sec. 35.134.  CREDIT CARD ISSUER TO PROVIDE FINANCIAL
EDUCATIONAL MATERIAL. A credit card issuer that conducts campus
credit card marketing activities shall:
             (1)  during the time that the credit card issuer
conducts the credit card marketing activity on the campus, make
available to students, on the campus, financial educational
material developed under Section 35.133;
             (2)  make financial educational material similar to
material developed under Section 35.133 available on the Internet;
and
             (3)  provide to a student to whom a credit card is
issued, at the time the credit card is provided to the student,
financial educational material developed under Section 35.133.
       Sec. 35.135.  RESTRICTION ON GIFTS OR INCENTIVES FOR
COMPLETING CREDIT CARD APPLICATION. A credit card issuer may not
offer a gift or other incentive in exchange for the completion of a
credit card application as part of a campus credit card marketing
activity unless the credit card issuer, at the time the credit card
issuer provides a credit card application to an individual,
provides financial educational material developed under Section
35.133 to the individual.
       Sec. 35.136.  CREDIT CARD AND DEBT EDUCATION AT NEW STUDENT
ORIENTATION. The governing board of a postsecondary educational
institution shall adopt a policy requiring a credit card and debt
education and counseling session to be included in any orientation
program for new students. The postsecondary educational
institution shall use existing educational materials prepared by
nonprofit entities for purposes of the credit card and debt
education and counseling session.
       Sec. 35.137.  CIVIL PENALTY. A person who intentionally
violates this subchapter is liable to the state for a civil penalty
in an amount not to exceed $2,500 for each violation. The attorney
general or the prosecuting attorney in the county in which the
violation occurs may bring suit to recover the civil penalty
imposed under this section.
       SECTION 2.  This Act takes effect September 1, 2007.