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R E S O L U T I O N
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WHEREAS, A Texas business legend who parlayed a delicious |
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dessert cake into the sweet taste of success, L. William McNutt, |
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Jr., of Corsicana passed away on September 1, 2006, at the age of |
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81; and |
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WHEREAS, Understanding the potential popularity of the |
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fruitcake created by the Collin Street Bakery, Bill McNutt |
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developed an innovative system of selling and delivering the cakes |
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to consumers, thereby revolutionizing the mail-order marketing |
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business, making that North Texas bakery into a world-famous brand, |
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and bringing greater renown to his hometown of Corsicana; and |
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WHEREAS, Bill McNutt was born on June 16, 1925, the only child |
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of Lee William McNutt and Anna Mae Rutherford McNutt; a graduate of |
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Corsicana High School, he spent his college years in Nashville, |
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Tennessee, first attending Montgomery Bell Academy and later |
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Vanderbilt University and was a member of the football team at each |
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school; he earned his degree from Vanderbilt in 1949, after |
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returning from his World War II service in the U.S. Army; and |
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WHEREAS, Beginning his business career in Nashville, he |
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worked at the Dr Pepper Bottling Company owned by his father and |
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uncle, eventually taking over ownership of the business; he met |
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Josephine Williams Pritchett while in Tennessee, and the two were |
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married in 1954; four years later, his uncle asked him to get |
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involved with a bakery the family had acquired back in Corsicana, |
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and in 1958, Bill McNutt returned to Texas; and |
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WHEREAS, The Collin Street Bakery had been established in |
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1896 and was well known for the DeLuxe Fruitcake created by its |
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founder, German immigrant August Weidmann; to bring the cakes to |
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more customers, Mr. McNutt concentrated on expanding the company's |
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mail-order business; after assuming the presidency of the bakery in |
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1967, this insightful entrepreneur pioneered the use of |
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computerized mailing lists, customer databases, and efficient |
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methods of shipping; his innovations turned the business into one |
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of the largest food-by-mail companies in the world, and the DeLuxe |
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Fruitcake became a beloved Christmas treat all around the globe; |
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moreover, the bakery's business practices soon became standard |
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procedure at other mail-order companies, thereby earning Mr. McNutt |
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the nickname of "the godfather of direct marketing"; and |
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WHEREAS, In his desire for efficiency and quality, Mr. McNutt |
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founded several businesses to supply and service the bakery, |
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including Data Dallas, the Navarro Pecan Shelling Company, and the |
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Finca Corsicana pineapple farm in Costa Rica; other companies and |
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institutions called on his expertise, and he served as director for |
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First Republic Bank of Corsicana, Main Bank, Cross Creek Aviation |
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Corporation, and The University of Texas Southwestern Medical |
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Center at Dallas and was a member of the U.S. Olympic Committee; in |
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1985, President Ronald Reagan appointed him to a three-year term on |
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the U.S. State Department Board for International Food and |
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Agriculture Development; his many achievements were saluted with |
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his induction into the Texas Business Hall of Fame in 2002, and the |
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bakery has received numerous honors, including the E Award for |
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excellence in exporting from the U.S. Department of Commerce; and |
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WHEREAS, A business leader who was never all-business, Bill |
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McNutt found time to indulge his many other interests, which |
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included football, fine food, politics, close friendships with |
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luminaries such as George H. W. Bush, Lamar Hunt, and Paul "Bear" |
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Bryant, and serving as co-owner of the Dallas Tornado professional |
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soccer team for 13 years; both his leisure activities and |
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professional accomplishments were invested with his passion for |
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living, and the enthusiasm that Bill McNutt brought to all of his |
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endeavors will long be remembered by all who knew him; now, |
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therefore, be it |
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RESOLVED, That the House of Representatives of the 80th Texas |
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Legislature hereby pay tribute to the life of L. William McNutt, |
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Jr., and extend sincere sympathy to the members of his family: to |
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his wife of 52 years, Josephine Pritchett McNutt; to his children, |
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Lee William McNutt III and his wife, Susana, Robert Pritchett |
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McNutt, Katherine Ann McNutt, and Melanie Jeanne McNutt; to his |
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grandchildren, Lee William McNutt IV and Thomas Max Nygaard McNutt; |
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and to his other relatives and many friends; and, be it further |
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RESOLVED, That an official copy of this resolution be |
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prepared for his family and that when the Texas House of |
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Representatives adjourns this day, it do so in memory of L. William |
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McNutt, Jr. |
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Cook of Navarro |
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______________________________ |
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Speaker of the House |
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I certify that H.R. No. 19 was unanimously adopted by a rising |
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vote of the House on March 1, 2007. |
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______________________________ |
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Chief Clerk of the House |
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