87R3529 MLH-D
 
  By: Lopez H.B. No. 1129
 
 
 
A BILL TO BE ENTITLED
 
AN ACT
  relating to false, misleading, or deceptive advertising made in
  connection with a reverse mortgage loan agreement.
         BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF TEXAS:
         SECTION 1.  Subtitle B, Title 4, Finance Code, is amended by
  adding Chapter 344 to read as follows:
  CHAPTER 344. REVERSE MORTGAGE LOANS
         Sec. 344.001.  FALSE, MISLEADING, OR DECEPTIVE ADVERTISING.
  (a) A person may not, in any manner, advertise or cause to be
  advertised a false, misleading, or deceptive statement or
  representation made to induce a potential borrower into applying
  for or entering into a reverse mortgage loan agreement.
         (b)  A statement or representation is misleading or
  deceptive under Subsection (a) if the statement or representation
  has the capacity or tendency to mislead or deceive a potential
  borrower, considering:
               (1)  the overall impression that the statement or
  representation reasonably creates; and
               (2)  the particular type of potential borrower to which
  the statement or representation is directed and whether the
  statement or representation may be reasonably comprehended by that
  potential borrower.
         (c)  A violation of this section is a deceptive trade
  practice under Subchapter E, Chapter 17, Business & Commerce Code,
  and is actionable under that subchapter.
         SECTION 2.  This Act takes effect September 1, 2021.